Sumarga

Suvidha: The New Landmark on NH48 Bringing Convenience, Comfort & Community Together

Long drives usually come with the same question: “Where do we stop?”

Not just for fuel or a quick tea, but for clean washrooms, proper food, a safe place for families, and a moment to actually pause before getting back on the highway.

Suvidha is being created as the answer to that question.

Located along NH48 in Chitradurga, Suvidha is envisioned as a modern highway destination that brings together convenience, comfort, and community for travellers, daily commuters, and brands looking for a meaningful presence on one of India’s key routes.

MORE THAN A PIT STOP, LESS THAN A CITY…EXACTLY WHAT TRAVELLERS NEED

Highway stops have traditionally been a mix of small eateries, fuel pumps, and uneven facilities. You stop because you have to, not because you want to.

Suvidha is designed to change that.

It aims to offer:

  • Reliable, hygienic facilities that travellers can trust every single time
  • Curated food and beverage options for all kinds of journeys – quick bites, family meals, or a proper coffee break
  • Well-planned spaces to rest, regroup, and continue the drive without stress 

The idea is simple: when someone asks, “Where do we stop on this stretch?” the default answer should be, “Let’s stop at Suvidha.”

Road travel in India has changed. Families are taking road trips more often, logistics fleets are moving round the clock, and inter-city professionals are spending more time on highways than at airports.

Suvidha is being built keeping these realities in mind:

  • Families need clean, safe, and comfortable spaces to take a break
  • Drivers and logistics partners need reliable facilities where they can rest, refresh, and refuel
  • Daily and weekly commuters need a familiar, dependable landmark on their route 

Suvidha brings structure and thoughtfulness to what has often been an unorganised experience.

While the exact tenant mix will evolve, Suvidha is being planned as a multi-purpose zone where travellers get everything they actually need in one place, such as:

  • Food and beverage outlets
  • Essentials and convenience retail
  • Rest areas and waiting zones
  • Parking and circulation designed for both cars and larger vehicles
  • Branded services and experience outlets over time

Instead of scattered, disconnected options along the highway, Suvidha offers a centralised, well-managed, and recognisable destination.

For brands, Suvidha is not just a location, it’s a platform.

Being present here means:

  • Access to steady, diverse traffic: families, professionals, inter-city travellers, and drivers
  • High recall value on a major national route
  • The chance to be part of a planned, growing destination rather than a standalone outlet 

Whether you’re a QSR, café chain, F&B brand, lifestyle or essentials retailer, EV-related service, or a convenience brand, Suvidha offers an opportunity to plug into a space designed for long-term relevance.

Chitradurga and its surroundings are seeing steady growth across logistics, travel, and regional development. NH48 is a critical connector, and Suvidha is strategically positioned to grow with this movement.

Over time, Suvidha is poised to become:

  • A recognisable point on the map for travellers
  • A trusted break-point for regular commuters and fleets
  • A high-visibility destination for brands with regional or national ambitions
PARTNER WITH SUVIDHA 

Suvidha is not just about infrastructure; it’s about building a better highway experience – one that respects people’s time, comfort, and safety.

If you’re a brand looking to:

  • Expand thoughtfully into highway locations
  • Build visibility on a strategic national corridor
  • Be part of a curated ecosystem instead of a one-off outlet

Then Suvidha offers the right platform to explore. To know more about partnership or leasing opportunities at Suvidha, get in touch with us at neil@sumarga.in or give us a call at +91 95353 11662

Let’s build a highway destination that travellers remember…and return to.